Think you can’t build a website?

You need a website. Maybe you have a personal project, a new business or a business already up and running and you want to increase your presence online. Calling around to designers and developers, you realize that it can be really expensive. You don’t feel like you know how to build a site that looks good, and that you don’t have time to learn. I built this course for you.

Time and Money

A website that you can’t operate ceases to be relevant to your business. I’ve spent a lot of time with clients that had someone else build their site, for huge sums of money (with most sites starting at $2,500 and if you’re paying less, beware). At the end of having a custom site built, my clients don’t have any idea how to update it. So, every single change requires they go back to their developer, costing you time and money ($125/hour?!).

I always ask clients why they didn’t build the site on their own. With great photos, a clean logo and some good copy, 95% of companies can have a great site that fits their needs perfectly. All of them tell me two things: time and knowledge. You are going to have to spend time populating content in your site no matter what. The knowledge is where my workshop comes in.

The ‘How to Build Your Own Website With No Knowledge (and Make It Look Pretty Awesome)’ Two-Day Workshop

So, after working through enough launches with clients that know nothing about web design, and picking the best methods that give you powerful tools while being easy to operate, I put together the “How to Build Your Own Website With No Knowledge (and Make It Look Pretty Awesome)” workshop.

Here is the premise: You start the class with just a name and an idea for your site. You end the workshop with a website that you can manage, and feel comfortable experimenting on so that you can further learn on your own. The workshop includes all of the guided instruction to get you from A to B, in a coworking environment filled with other business owners doing the same thing.

I even teach you how to gain new business leads, contacts and conversions, so that your new site can make you money from the very beginning! Finally, I include personalized help in class and offer support for months afterward to help you really thrive.

The Workshop Includes

Domain Registration

We get you set up with your own URL. This means www.YourURL.com — your site’s address.

Hosting Setup

A “host” is essentially a public computer where your website lives. We will get you on a basic package through Hostgator so that you have room to grow!

Logo Implementation

We will optimize your company’s logo and put it online on your webpage!

WordPress Installation

WordPress is a platform that makes it so you don’t need to know any code!

WordPress Theme

The theme gives you additional tools to make your website unique to you. We will go through purchasing and installing the Avada theme, which is the #1 Rated Theme.

Photo Optimization

We will go through how to save and size your photos to look great online and load quickly!

Analytics

We will get your site set up on Google Analytics so that you know how many visitors you have and where they come from!

Contact Form Page

We want your customers to reach you. We will go through setting up a contact form!

Home Page

We will work to set up your Home Page — including selecting a cool main image and putting the correct content in so that people can find you.

Social Media Sign Up

Social media is Facebook, Twitter and a host of other options. We will discuss how and if to use it, then help sign you up and connect it to your website.

Blog Creation

You don’t have to blog, but a good blog can be fun and help you create a lot of new customers.

Q & A

Questions will be asked and answered throughout the workshop. You will be well covered!

Next Workshop

May 10th and 11th, 9am-8pm

Portland, OR

Typical Day One:

  • 9:00 to 9:30 – Introduction, Meet and Greet, Sign In
  • 9:30 to 10:00 – Domain Purchase and Host Registration
  • 10:00 to 11:00 – WordPress Install, Theme Purchase and Installation
  • 11:00 to 11:30 – Break, Free Work, Catch Up
  • 11:30 to 1:00 – Theme Configuration, Analytics Install
  • 1:00 to 2:00 – Lunch
  • 2:00 to 3:00 – Banner Creation and Home Page Setup
  • 3:00 to 4:00 – About and Contact Page
  • 5:00 to 6:00 – Social Media Discussion and Setup
  • 6:00 to 8:00 – Free Work, Questions and Answers, Day Two Survey

Typical Day Two:

  • 9:00 to 10:00 – Review, Questions, Sign In
  • 10:00 to 12:00 – ‘Day Two’ Topic
  • 12:00 to 1:00 – Lunch
  • 1:00 to 6:00 – ‘Day Two’ Topics

Rest of the day: Based on our “Day Two Survey” and the classes specific needs, we will learn a variety of more specialized topics and spend time implementing and co-working. Each topic is scheduled out for a 2-hour block of time.

 

Typical ‘Day Two’ Topics Include:

Sales Page

How do you make someone want to buy, sign up or contact you? I show you specific examples of great sales pages, and how they translate in to something you can set up yourself. Taking you through the process of writing your own sales page.

Using Social Media

I demystify the world of Social Media and we continue to work on your Facebook, Twitter, Pinterest or other pages while I help you put together a plan of action.

Gaining Traffic

Gaining Traffic – If you are just starting out (or even if you have been around for a long time), we can all use new visitors. I help you learn about all the different ways someone can find your website and what you can do to keep them once they find it!

Writing Content

This includes blogging, writing articles, writing headlines, working on your “About Page” and more. Text, text, text. That is what this is about.

Email Marketing

We get you signed up for MailChimp and I teach you how to use it to communicate directly to your audience.

Search Engine Optimization

Do you want people to be able to find you on Google? With this talk, we work through how Google analyzes your pages and how your customers can find you!

Analytics Review

When someone comes to me with their site, I look directly at their Google Analytics to see how it is doing and what improvements they can make. During this session, we will go through some of my actual sites and I will help you understand how to judge the health of your site and where you traffic is coming from.

Short Code Primer

Learn how to do some seriously cool stuff with the WordPress Theme Avada in very little time using things called “short codes”. I explain more about this talk in class because, even though it is a bit more technical, it is incredibly powerful and is the number one reason I choose the Avada theme.

You Own Everything

Since you are going to own everything, you will be signing up for some basic services during the workshop. This is so that you are able to get any support later on directly from your host, theme developer, etc. If you don’t know what those are, that is ok — I will teach you. For now, let me tell you that this is a good thing.

The purpose of this workshop is to empower you to take control of your online presence. I am only recommending out services that I, myself, use and have zero business dealings with outside of being a satisfied customer.

Expect to pay ~$100 during class to companies that are not me, depending on which services you want.

About Me
Hi! I’m David. I’ve been fortunate enough to work with 100s of companies on their digital strategy in an agency setting, including Ninkasi and McDonalds. The best websites are ones that live, breathe and grow with their owners, which is why I wanted to put on this workshop.

I currently reside in Portland, Oregon and spend my time helping clients, writing books and volunteering on the TEDxConcordiaUP planning team. My email is david@davidvanveen.com and my Twitter is @dtvanveen.

 The Packages

  • Just the Workshop (+ Video Recording!)
  • $325
  • Simple Language and Instruction
  • 2-Day Workshop
  • Go from a name to a full website
  • You Own Everything!
  • Step-by-Step Guide in Person
  • Increase Your Business Right Away
  • Remove the Fear
  • Workshop + Video + 3 Months Support
  • $1,425
  • Two sessions/month in NW Portland (or Digital), 2 hr. each
  • Review Analytics
  • Set and Meet New Goals
  • Review Social Media
  • Increase Your Leads
  • Ask Questions
  • Work through your next project!
  • Workshop + Video + 3 Months Support + Logo and Photos
  • $2,925
  • If you have nothing but an idea, this is the package for you
  • Everything in the two other packages
  • Photo shoot of your business
  • Logo designed for your site (and you own it!)

FAQs and Concerns

I don’t know anything about web. Is this workshop for me?

This workshop is definitely for you. I find that a lot of really, really smart people don’t know how to build a website. They usually end up paying too much for something they don’t know how to operate. I built this workshop around people that know very little about web. If you can sign up, you have enough computer knowledge to succeed in class.

I’m afraid I will look stupid.

I promote a safe learning space and encourage all attendees to bring a very positive attitude. I use simple direct language and show examples as often as I can. I encourage questions at any time and I want everyone to have a great experience. Also, all my jokes are at my own expense, which should make it pretty easy for you to laugh (at me).

I don’t have a logo or photos.

No problem. I have set up a package to help you out. I also cover how you can get these things in the workshop. If nothing else, we can always use placeholders and then you can test your knowledge and replace them later.

Will you use big, complicated words?

Ha! You mean things like “domain authority” and “split test”? Sometimes. I will also explain what they mean in simplistic terms. For example, “domain authority” just means how important Google thinks your website is and “split test” is experimenting with different things on your website to see how they effect vistor’s behavior.

I already have a website. Is this course for me?

We are going to be building a site from scratch in class, so if you are looking to work on your current site, you would be better served by some consulting or something else. However, you might be ready for a new site or looking to put up a site for another project. The methods I teach are lightweight, which means you can put up a new website or project quickly (I can do it in just a couple of hours).

Also, Day Two covers a lot of high level concepts, broken down in to easy to learn talks. This means even if you have a site, you can learn a lot about how to make it better. Still, you might be better off sending me an email and letting me know your specific needs.

Do I need a computer?

Yes, you will want to bring a laptop to work on. There will be WiFi internet to connect to. This workshop is about working. I can always put together a lecture series and answer questions during consulting, but during this, we work!

How big is the workshop?

I normally run this course every few months. I try and keep it between 5-20 people, depending on the venue. I shoot for enough people that we always have something to talk about and not too many people that you spend time waiting for my help.

Can I book this class for…?

Private events? Schools? Companies? Shoot me an email and we can work it out. I even travel!

What if the location you schedule don’t work for me?

I will either refund your money completely or we will reserve you a spot for the next workshop.

Let’s Talk Refunds

If you sign up and feel like you didn’t learn anything, send me an email and I will refund your money and pay the ticket fees myself. I am that confident that this workshop will help you out. If you are still concerned, send me an email.

  • Just the Workshop (+ Video Recording!)
  • $325
  • Simple Language and Instruction
  • 2-Day Workshop
  • Go from a name to a full website
  • You Own Everything!
  • Step-by-Step Guide in Person
  • Increase Your Business Right Away
  • Remove the Fear
  • Workshop + Video + 3 Months Support
  • $1,425
  • Two sessions/month in NW Portland (or Digital), 2 hr. each
  • Review Analytics
  • Set and Meet New Goals
  • Review Social Media
  • Increase Your Leads
  • Ask Questions
  • Work through your next project!
  • Workshop + Video + 3 Months Support + Logo and Photos
  • $2,925
  • If you have nothing but an idea, this is the package for you
  • Everything in the two other packages
  • Photo shoot of your business
  • Logo designed for your site (and you own it!)

 

 

Something stopping you? Shoot me an email so we can chat. I’m friendly!

I also include scholarships for a few seats each workshop. Let’s get you in!